I never wanted a tattoo, but I respect and understand them (just not for my children or me!). There are various reasons people get them, but permanence has always been a deterrent. I have previously told the story of a high school friend who tattooed the Michael Jordan Flight logo on his arm; I assume he still loves Michael Jordan, I still do, but does he need (or still want) to have him on his arm for the world to see??? Prinker has solved the permanence issue by having an affordable printer that uses erasable ink. You can choose from their expansive library of tattoos or create your own. I may even tattoo Bistecca alla Fiorentina on my arm to see my waiter's reaction!